Video is a powerful tool when it comes to marketing your business, and many of the great wedding professionals that we work with have started to capitalize on that fact with Identity Films. Identity films are really an ‘about us’ film that lets potential customers know what you exactly do in an engaging fashion. We are creating more and more of these films for not only wedding professionals, but for small businesses around Boston and New England.
Most recently, we had the chance to work on what will be the first of two identity films for Tricia McCormack Photography. Tricia is one of the top wedding photographers in the western half of Massachusetts, as we have been lucky enough to be paired with her on numerous events over the past three years. In addition to photography, she has added a brand new, updated photo booth to her business model in 2015. The photo booth is classic, clean and really adds a fun and exciting element to the weddings we film along side her in the Berkshires.
Last month, we had the opportunity to film Tricia McCormack Photography’s new photo booth on a Friday evening to capture what the experience is all about. The goal of this film was to show the fun, excitement and laughter that this photo booth can create at your event. You could not help, but smile and laugh as the guests continuously filed in and out of the booth with giggles and laughter. The photo booth prints out four-picture sequences for guests to take with them, and then the client gets to see all of the photos after the event. Check out Tricia McCormack’s website HERE, and watch her 90-second Identity film below.